Customer Review: It's fairly good book, though personally I liked more: Managing Sales Leads: Turning Cold Prospects into Hot Customers by James Obermayer (Hardcover - Jan 5, 2007) The fact, why I entered just 4 stars, is that book claims to be offering the lead GENERATION tactics, but unfortunately i feel... more info
Customer Review: This book is absolutely a "must" read for any sales professional or manager. Whether you want to improve your own results or those of your team or company. This book gives a path to Prospecting Nirvana. It is simple, yet very powerful and is brutally honest about why Prospecting is such a hige... more info
Customer Review: If you are a well read experienced internet marketer then this book is NOT for you! But what it does, it does well for a nominal price. The basic concepts of listing building and marketing is covered, but there is a lot left out. And that is understandable considering the debth of knowlege needed to... more info
Customer Review: This book is not applicable to real life today. Save your money! Just so you know the system will not let you rate is below 3 stars, so much for accurate reviews, but it does probably help to sell books.
Customer Review: The authors have done a superior job in offering step-by-step guidance in business development processes for professional service firms. It's tough (if not impossible)to sell and deliver work concurrently: Henry and Denise take the reader through all of the steps, and offer a great "ladder" to new... more info
Customer Review: This book is a small selction of lead generation methods. Whether or not they work for you probably depends on your product-market. Most of the methods that were emphasized seemed to discount the prospect's intelligence: classified ads and direct offers with copy reminscent of a carnival hawker. The... more info
Customer Review: I speak around the world on lead generation and marketing strategy. Bob as with his other books did an outstanding job crafting "The Lead Generation Handbook" to give you a roadmap on how to master lead generation. There are few resources I can think of where you can "easily perfect" your lead... more info
